Quality Control Music releases two new singles ahead of impending album compilation entitled Quality Control: Control The Streets Volume 2, set to release on August 16.
The powerhouse label have provided a glimpse into what fans can expect from the joint project, dropping off “Intro” by Migos and Lil Yachty featuring Gucci Mane and “Longtime” by QC’s newest addition 24 Heavy featuring Young Thug.
Intro is actually accompanied with the corresponding visual treatment, encompassed with chic, understated fashionable nuances that reiterate the label’s eclectic stance on diversifying their roster.
The video is riddled with style and suggestive imagery that expresses what challenges arise from bearing too much ice.
Longtime taps into the reality of what derives from enduring struggle throughout the process of staying down until you come up.
A narrative that requires much tenacity and resilience in understanding the importance of trusting the process while remaining diligent in your work ethic.
As referenced, “Get it out the mud/Feel different when you grew up wit no love/Came from the bottom straight to the top, I swear they know me/Came in the game, I ain’t have a thing, feel like they owe me“, lack of support should be a motivating factor, a source that galvanizes and inspires you to pursue any endeavor to the fullest potential.
Coach K and P, and a surprisingly small and dedicated staff, have created a new blueprint for success at a time when the fans have the biggest voice in the industry.
Quality Control Music has an organic, streets-first mentality to their infrastructure and that’s the difference.
Check out their latest video below.
