After releasing the heartfelt visual to his leading single ‘Intentions‘ featuring Quavo, Justin Bieber officially unpacks the follow up to 2015’s Purpose with his latest project Changes.
Much has changed in Bieber world since the charismatic act released his debut album My World 2.0 a decade ago, succumbing to the inevitable pressures of life that tend to sway the court of opinion heavily as it relates to influence.
Growth is fitful but change is constant and inescapable in the sense of learned behaviors that we demonstrate overtime through shared experiences. The adversity, personal shortcomings and perceptive admiration from afar have all contributed to Justin Bieber’s growth in an industry plagued with unwarranted tension and expectations.
Crossing genres, language barriers and transcending a new sound associated with Pop music attest to Bieber’s significance of an era-defying career, and what better way to embrace the mark of a new epoch than with change.
His latest offering channels guest-features from the likes of Quavo, Post Malone, Clever, Lil Dicky, Travis Scott, Kehlani and Summer Walker – a peculiar mix of self-reflecting prose and uptempo melodies that sharpen Bieber’s rhythmic adaptability.
Changes also features Justin’s charting record ‘Yummy‘, which currently boast 178M views via YouTube in merely one month since its release (January, 4 2020) – in addition to the Summer Walker-assisted rendition of the song.
It’s exciting to see what the future entails for someone of Justin’s stature, it has been quite a run to say the least.
With the wake of a new horizon in the distance, let’s see what the remainder of 2020 has in-store for JB.
Listen to Justin Bieber’s Changes album below.
